Privacy Policy

Read our privacy policy for full disclosure.

This is the Privacy Policy for BSB Radio Classic website and associated apps.

We strongly believe in everything that we do is engrained by the values and belief of our internet radio station– including our approach and how we use data.

We use your personal data for many different reasons, from understanding how our users engage with our services to informing our approach to marketing and advertising. Ultimately, this enables us to publish the information that you read on our website and our app.

These are the main reasons why we collect and use data about our users:

  • To show you information that is relevant to you and to improve your experience on our site
  • To provide the services you sign up for, such as subscriptions
  • To carry out marketing analysis and send you communications when we have your permission, or when permitted by law
  • To enable us to show advertising on our sites.

The use of personal data means a lot to us, with guidance under the General Data Protection Regulation (GDPR) and the current legislation Data Protection Act 2018. We have outlined below where you can find the details of what we do to protect your privacy.

This policy covers:

  • Information about your rights and our obligations
  • Clarity and transparency about how we collect and use your personal data
  • Commitments on how we protect your personal data
  • Commitments on how we will facilitate your rights and respond to any queries appropriately.

We will always continue to examine how we can provide more clarity on data usage and we will do our best to inform our users about our use of data.

Policy key terms and definitions:

‘I’, ‘our’, ‘us’, or ‘we’ refer to the business, [BSB RADIO CLASSIC LTD].
‘you’, ‘the user’ refer to the person(s) using this website.
DPA means Data Protection Act 2018
GDPR means General Data Protection Act.
PECR means Privacy & Electronic Communications Regulation.
ICO means Information Commissioner's Office.
Cookies mean small files that are stored on a user’s computer or device.

What personal data we collect and how we use it

We collect personal data when you sign up with us and when you browse our site or use our app. This information is used to display advertising and analyse how visitors use our website or app.

The personal data we collect when you register your contact details

When you sign up or leave comment we collect:

  • your name;
  • your email address;
  • Geographical location;
  • sign up for marketing communications;
  • use mobile devices to access our website or app

Why we use your personal data

We use personal data collected through our sites and apps for a number of purposes, including the following:

To provide the services you sign up for, such as sending out subscriptions. We also use the personal data for related internal administrative purposes and to make you aware of any changes to our services.

For statistical purposes such as analyzing the performance of our sites and apps and to understand how visitors use them.
To respond to your queries and to resolve complaints.

Legal grounds for using your personal data

We will only use your personal data where we have a legal ground to do so. We determine the legal grounds based on the purposes for which we have collected and used your personal data. In every case, the legal ground will be one of the following:

You have provided us with your personal data for email marketing, subscription, comments and feedback.
Under the GDPR we use the consent lawful basis for anyone subscribing to our newsletter or marketing mailing list. We only collect certain data about you, as detailed in the ‘Processing of your personal date’ above. Any email marketing we send are done so through an EMS, email marketing service provider. An EMS is a third party service provider of software / applications that will allow marketers to send out email marketing campaigns to a list of users.

Email marketing messages that we send may contain tracking beacons / tracked clickable links or similar server technologies in order to track subscriber activity within email marketing messages. Where used, such marketing messages may record a range of data such as; times, dates, I.P addresses, opens, clicks, forwards, geographic and demographic data. Such data, within its limitations will show the activity each subscriber made for that email campaign.

Any email marketing messages we send are in accordance with the GDPR and the PECR. We provide you with an easy method to withdraw your consent (unsubscribe) or manage your preferences / the information we hold about you at any time.

Data security and protection

We ensure the security of any personal information we hold by using secure data storage technologies and how we store, access and manage that information. Our methods meet the GDPR compliance requirement and we adhere to the standards set out by the ICO.

How long we keep your personal data

We keep your personal data for only as long as we need to. How long we need you personal data depends on what we are using it for, as set out in this privacy policy.However you will be able to request your information to be deleted and under GDPR we will comply with such requests.

Your rights on your personal data

You can contact us with regard to the following rights in relation to your personal data and you also have the right to request the deletion and withdraw consent of the use of your personal data.

Internet cookies

We use cookies on this website to provide you with a better user experience. We do this by placing a small text file on your device / computer hard drive to track how you use the website, to record or log whether you have seen particular messages that we display, to keep you logged into the website where applicable, to display relevant adverts or content, referred you to a third party website. Some cookies are required to enjoy and use the full functionality of this website and to ensure the best user experience.

We use a cookie control system which allows you to accept the use of cookies, and control which cookies are saved to your device / computer. Some cookies will be saved for specific time periods, where others may last indefinitely. Your web browser should provide you with the controls to manage and delete cookies from your device, please see your web browser options.

Sponsored links, affiliate tracking & commissions

Our website may contain adverts, sponsored and affiliate links on some pages. These are typically served through our advertising partners; Google Ad sense, eBay Partner Network, Amazon Affiliates, or are self served through our own means. We only use trusted advertising partners who each have high standards of user privacy and security. However we do not control the actual adverts seen / displayed by our advertising partners. Our ad partners may collect data and use cookies for ad personalization and measurement. Where ad preferences are requested as ‘non-personalized’ cookies may still be used for frequency capping, aggregated ad reporting and to combat fraud and abuse.

Clicking on any adverts, sponsored or affiliate links may track your actions by using a cookie saved to your device. You can read more about cookies on this website above. Your actions are usually recorded as a referral from our website by this cookie. In most cases we earn a very small commission from the advertiser or advertising partner, at no cost to you, whether you make a purchase on their website or not.

We use advertising partners in these ways to help generate an income from the website, which allows us to continue our work and provide you with the best overall experience and valued information. If you have any concerns about this we suggest you do not click on any adverts, sponsored or affiliate links found throughout the website.